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Helping brands find their smile

Muskan Bhatia

Creative Consultant

Social Media ManagementGraphic DesignEvent Management

MBA, Strategic Marketing · McMaster University, DeGroote School of Business
Muskan Bhatia portrait
What does Muskan mean? Muskan is a South Asian female given name that translates directly to 'smile,' 'laughter,' or 'happiness.' It is widely used to signify a cheerful, bright, and positive nature. The term Just Muskan translates to Just Smile.

The Butterfly Formula

Social Media Management

Instagram, Facebook & Google Business

  • Content Strategy & Curation
  • Platform & Paid Ad Management
  • Community Engagement
  • Google Business Growth
  • Data Analytics
  • Website Development & Audit
  • Social Media Account Optimizations
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Graphic Design

Brand Collaterals for Print & Digital Media

  • Branding Kit
  • Corporate Prints: business cards, letterheads, branded signage.
  • Firm Collateral: pitch decks, brochures.
  • Digital Media: social media templates, web banners, email graphics.
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Event Management

Strategic Planning & On-Site Execution

  • Pre-Event Logistical Coordination: budgeting, venue sourcing, and vendor negotiations.
  • Concept & Creative Direction: theming, mood boards, and aesthetic floor planning.
  • On-Site Production: managing run-of-show, vendor load-in, and live logistics.
  • Event Marketing: integrated digital promotion to drive attendance and engagement.
  • Guest Management: RSVP tracking, check-in systems, and hospitality oversight.
  • Post-Event Analysis: feedback collection and ROI reporting.
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Portfolio

Brands that have found their Muskan (smile)

SocialFlix Events
The Radiance Chapter
Ottawa Friendship Cricket Cup
Champions of Community Care
Bistro75
Overseas Friends of India Canada
Plexus Worldwide
Kardish Health Food Centre
Socialz Series
India Canada Association
NetIP Canada
TEAL Wellness
Muskan Bhatia, Creative Consultant

About Just Muskan

As a Creative Consultant, I partner with organizations to manage their most visible assets; their digital voice, their visual identity, and their live experiences.

With over seven years of experience in the marketing field, I specialize in crafting comprehensive strategies that remain fiercely true to your brand's identity. Throughout my career, I have successfully collaborated with corporate clients across a diverse range of industries, including nonprofits, sports, healthcare, retail, and hospitality, to drive brand awareness and support sustainable business growth.

Marketing Services Include:

  • Visual Identity & Design: Crafting authoritative brand assets that resonate with target demographics.
  • Digital Strategy: Orchestrating social media ecosystems that prioritize engagement and brand authority.
  • Experiential Management: Executing high-tier events with a focus on seamless logistics and brand immersion.

Protect your brand's integrity. By paying attention to your vision, I deliver excellence that leaves you with Just Muskan - Just a smile.

Education

  • MBA, Strategic MarketingMcMaster University, DeGroote School of Business
  • Bachelor of Commerce, Marketing & ManagementCarleton University, Sprott School of Business

Behind the Smiles

Working with Muskan Bhatia on the book 'Celebrating 25 Years of Diwali in the Nation's Capital' was an absolute pleasure. Her dedication and professionalism ensured it was completed with great care and excellence. — Shiv Bhasker, President of OFIC
I've worked with Muskan on multiple events, and she is so on the ball — her events always flow seamlessly. She goes above and beyond on event conception, from decor to food to entertainment, and the turnout is always impressive. Professional, approachable, and full of warmth. Highly recommend. — Belle Epoque, Artist
Muskan is a highly creative and driven professional who consistently brought fresh ideas and strong execution. She demonstrated excellent attention to detail, a strong work ethic, and a natural ability to connect design with business goals. — Melinda Assaf, Former Employer
Muskan is one of the most creative people I know — quick, resourceful, and a true doer. The Radiance Chapter would not be what it is today without her tireless work turning a concept into a full identity and successful events. She is an all-the-way kind of reliable person you want by your side. — Raadhaa Singh, Founder of The Radiance Chapter
Muskan Bhatia has been deeply involved in the community through the India Canada Association, helping coordinate the India Day parade at Ottawa City Hall and multicultural initiatives like the Tulip Festival. A recipient of the Ontario Volunteer Service Award, she is a self-motivated professional with diverse experience in event planning and public relations. — Vandana Sharma, Former Cultural Coordinator, India Canada Association; Founder of Bollywood Delights Dance
Working with Muskan has always been a wonderful experience. She is professional, creative, organized, and incredibly dedicated to everything she does. Her positive attitude and strong work ethic make every project run smoothly, and anyone looking for social media management or event consultancy would be in great hands with her! — Seema Kudesia, Founder of Teal Holistic Wellness
Working with Muskan during our daughter Maggi's wedding was an absolute pleasure. She brought a calm, organized, and positive energy to every event, handled countless moving parts with professionalism, and always made people feel comfortable and cared for. Her creativity, dedication, and ability to manage high-pressure situations behind the scenes truly made a difference in the success and smooth flow of our daughter's wedding celebrations. — Dharm & Rinku Aneja, Wedding Client

Let’s find your brand’s Smile

Drop your project details below, and I’ll get back to you shortly!